Double-H Boots

 “The JW Hart ad is the best-performing ad in HH’s history. It generated more calls, more dealer inquiries and more awareness than any previous ad. It has established Double-H in the Rodeo market.”

—Margriet Mitchell, Ad Agency Account Executive


 “iDirect’s advertising is central to our overall marketing strategy. We need to project a significant presence to our market worldwide with a limited budget. We’ve worked with Glenn Gemmell since we relaunched our marketing campaign. Gemmell has continuously generated results for our company that translate to sales, and is the one creative group that clearly understands our value proposition and can demonstrate it in a variety of medias.”

Gemmell helped our team increase iDirect’s growth by 1500% in 5 years.

— Jon Douglas, past Marketing Director

Won the AMA Campaign of The Year awar

Tiny Jewel Box

 “The sale was incredible. We were so busy, that I had to shorten the sale. My staff was too exhausted to continue.”

—Jim Rosenheim, Owner / President Tiny Jewel Box

Caliber Learning /Johns Hopkins

“The Hopkins Business of Medicine program launch and direct mail promotion worked out very well. In some markets, the response rate was just overwhelming, and exceeded our expectations by 100%.”

— Ann Griffen, Marketing Director, 

Caliber Learning Network

TLC Laser Eye Centers

 “I wanted to let you know that the ‘Before And After’ ad was a big success. I received a call from the doctors in Florida asking me to pull the insertion, their phone was ringing off the hook and overloaded the switchboard.”

— Rick Hatch, Marketing Director, 

TLC Laser Eye Centers, 20/20 Laser Services

PestFree - a division of ChemLawn

96% of callers to the 800 number have signed on for the PestFree Challenge. Net sales are up 23%. I was initially wary of direct mail because it never succeeded in the past. But I’m convinced that the mail is working this year primarily due to the aggressive, well-planned offer and the terrific execution.

 — PestFree, Marketing Director

United States Catholic Conference

 “The work you did for the Retirement Fund for the Religious made a big difference. We collected nearly 20 million dollars on behalf of the retired sisters. Thanks for all your hard work.

— Promotions Director

ARS Radio Network

“You were a hit, even though you weren’t in the meeting, you were a big hit! They loved everything! All of the concepts! I’ve never had a client have so much trouble deciding which way to go. They were so happy, in fact, they even gave us another project.”

— Ann Griffen, President, AGS Marketing

USO OnPatrol magazine

 “It’s fantastic. More importantly, it’s powerful. That’s really the only word besides an exceptional piece of design. Frankly, I have come to expect beautiful graphics from you. But the power—again that word—is what makes this USO product so extraordinary.”

 — Bill Regardie, Publisher, Regardie's magazine

Wellcraft Marine Corporation

  “The corporate catalog is working very well. This is the first time in the history of the company that we have had this level of sales. And we’ve been at that level for the last 5 months.”

— President, Wellcraft Marine

Hollis Taggart Galleries Inc.

 “I wanted to thank you for the extremely professional job you and your staff did in producing the Art Market Report newsletter for our firm. We have actually sold a very expensive art work as a direct result of the newsletter.

This report has proven to be an excellent way to communicate with our client base, and we have heard from many clients who have been out of touch with us. The crisp and elegant design of the newsletter has given an overall impression of high quality and expertise in our field, and has enhanced our reputation with some of our important clients and museum contacts.”

— Hollis Taggart, President


With Glenn Gemmell's concept and creative, our agency produced an inactive customer acquisition postcard that generated $15 million in sales for USAir, and achieved 7% response rate.
— Agency Earle Palmer Brown

We’ve Worked On Projects For

Glenn Gemmell, Creative Director, Art Director


Beverly Hills Ltd. Mercedes-Benz;  Euro Motorcars (Washington DC); Crown Automobile,

Food & Beverage

Publix Super Market; McCormick & Company, Inc.; McDonalds; DC; Sweetheart Cup / Solo Cup, MD; Seasons Culinary, VA; Slades Restaurant, DC; Sutton Place Gourmet, DC; Tobacco Company, Richmond; Wendy’s Restaurants, DC; eCITI Cafe & Bar, DC; John Louis/Watergate, DC


Capital One; American Security Bank; NS&T Bank


The Tiny Jewel Box; Black & Decker; Stihl Chain Saws; UsAir;  Britches of Georgetown; Tyler’s Country Clothes;  Double-H Boots; Bassett Furniture; Scan Furniture; D&F Furniture; Craftsman Tools; Swingline; Diston Tools; Easco Tools; Wellcraft Marine; Scott Paper Company; Harrah’s Casinos

Real Estate

Columbia, Maryland; The Rouse Company; The Dolben Company, Inc.; EYA; The Lodges; Porten Development; Miller and Smith; Michael Company; Pulte Builders; Saint Charles, Maryland


A.H. Robins; TLC Laser Vision; 20/20 Laser Vision; Bethesda MRI; David Drew Clinic; Kirschner Medical; Kaiser Georgetown; Progressive Radiology; Warwick Hospital; White Oak Hospital

Lockheed Martin BioVisa logo, Glenn Gemmell Creative Director Art Director


NASA; Exostar(secure information sharing and collaboration); iDirect Satellite; PEPCO Potomac Electric Power Company; BGE Baltimore Gas and Electric; American Satellite; QuadraMed; Thales Communications; Racal Communications; CDWG Corporation; GTSI; Winstar Communications


BAE Information Systems; Gryphon Technologies, United States Coast Guard, Lockheed Martin; United States Marine Corps; Gelco Information Systems; Heckler & Koch firearms; SLD Soutien Logistique Defense (a French defense magazine)


USO; AARP; NRTA; Billy Graham Evangelic Association; AIA Architectural Institute of America; ARDA American Resort Development Association; Hotel and Lodging Association; Kids & Computers Foundation


Dale Carnegie; 3-DI International Architects; Bozielle Insurance Partnership; Caliber Learning Network; Inland Leidy Chemicals; The Baltimore Sun; Richmond Times Dispatch; W. B. Doner Advertising (Baltimore); Weitzman Advertising; Ford & Westbrook, Earle Palmer Brown (Washington); Johnny Unitas Air Freight; Rebecca Villarreal poet; David Simpson photographer; John Hartman Author

Sample above: A trade show booth background for the American Resort Development Association